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This is Personal: The Do’s and Don’ts of Personalization in Tech
I have a rule about using Netflix in my household: We watch dark, scary shows on my partner’s account, and humorous sitcoms on mine. The Decision Lab The Decision Lab is a think tank focused on...
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Strengthen Your Strategy with Cyber Scenarios
How prepared is your organization for a cybersecurity attack? The path ahead is one of converging crises: geopolitical tension, socioeconomic disparity, climate risks, technological acceleration, and...
View ArticleHyper-personalization: The Silver Bullet to Success in Digital Banking
This article originally appeared in The Times of India and belongs to the creators. Digitalization, a high-priority exercise, will open new doors to success in the banking industry. However, here is...
View ArticleWhy Most Organizational Change Programs Fail
Imagine you work in the IT department at Super Productivity Corporation.1 You and your colleagues wish to adopt an automated process for IT help, based on an electronic help desk that works through an...
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Game, Set, Match: Getting Gamification Right
Funny story: I started using Duolingo, the language-learning app, exactly 427 days ago. My niece had begun French classes and I wanted to learn French, so we could converse without others intercepting...
View ArticleThe Dangers of an Artificially Intelligent Future
There can be no doubt that we’ve entered the latest revolutionary period in human history, The Technological Revolution. This new era promises efficiency, convenience, communication, equal access to...
View ArticleSocial Media and Moral Outrage
On October 3, 2021, a former product manager at Facebook leaked internal documents from the company to the Wall Street Journal. The documents revealed new information about the 2018 change to the...
View ArticleNudges Aren’t One-Size-Fits-All. Here’s How Personalizing Them Could Change...
Behavioral science, democratized We make 35,000 decisions each day, often in environments that aren’t conducive to making sound choices. At TDL, we work with organizations in the public and private...
View ArticlePersonalized Nudges Aren’t Just for Patients; They’re for Clinicians Too
In my previous article, I discussed personalized nudging in healthcare specifically in the context of improving patient health behavior. Although a recent trend, it’s a rather widely known concept...
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